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RUH, 2020
Product design / Graphic design / Identity

Co-owned project with Yerkebulan.

Traditions can be classy.
A personal project based on kazakh
culture & traditional ornaments in a
modern society. 


The patterns on the hoodies are made
from the coloured threads, which are
glowing in the dark.


Shop here ︎




PROCESS 
Sketches / Ideas / Brainstorming
Below I’m attaching some notes from my design process













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